What if the biggest risk to your 2027 plan is the same business that's struggling to deliver your 2026 plan?
We're approaching Q4, which means most business owners and leadership teams have a pretty good idea where this year is headed. Some goals will be achieved. Others won't. Revenue may not be where you expected. Important priorities have moved from quarter to quarter. Your leadership team may still be wrestling with issues you thought would have been solved months ago. Your best people are carrying too much of the load. Everyone is busy, but the business isn't moving forward the way you expected.
The temptation will be to explain away the misses, turn the page, and start setting ambitious new goals for 2027.
But what if the goals aren't the problem? What if the misses are symptoms of something deeper in the business that you haven't identified yet?
Diagnose Before You Prescribe
Think about your annual physical. A good physician doesn't look at a few symptoms and immediately start writing prescriptions. They establish a baseline. They check your vital signs, run the appropriate tests, ask questions, and try to understand what's really happening before determining what needs to change.
Why should we treat our businesses any differently?
Before you lock yourself in a conference room with your leadership team to build your 2027 plan, diagnose the current health of your business.
Five Vital Signs, One Clear Baseline
The Baseline Business Assessment is designed to do exactly that. It takes an objective look at five vital signs of your business — People, Purpose, Playbooks, Performance, and Profit — to help identify where you're strong and where gaps may be getting in the way of the results you want.
You may not love everything the assessment tells you.
That's probably the point.
Don't build your 2027 plan on top of problems you haven't diagnosed. Establish your baseline first.
Ready to see where your business really stands? Take the free Baseline Business Assessment before you set a single 2027 goal.